The All-New 2026 Toyota RAV4 is Coming to Braintree! ⚡️

Prepare for the next generation of America's favorite SUV. The fully redesigned 2026 Toyota RAV4 is on its way to Toyota of Braintree, marking the start of a new, all-electric-powered era. With a bold new design, two powerful electrified powertrains, and cutting-edge technology, the 2026 RAV4 is built for every drive—from the South Shore commute to weekend adventures.

For years, the Rav4 has been the best-seller not only at Toyota of Braintree, but now the best-selling vehicle in the world. 

Get ready to experience more power, more capability, and more style.

Key Highlights of the All-New Generation Rav4

Power: A New Standard of Electrification

The 2026 RAV4 goes all-in on efficiency and performance, eliminating the gas-only engine to offer an exclusively electrified lineup.

• Hybrid Electric Vehicle (HEV): Featuring the 5th-generation Toyota Hybrid System, the AWD model now delivers an impressive 236 combined system net horsepower, an increase from the previous generation. Plus, Front-Wheel Drive (FWD) is now available on some HEV grades for the first time.

• Plug-in Hybrid Electric Vehicle (PHEV): The redesigned PHEV system boosts power to up to 320 net system horsepower and an estimated all-electric driving range of 50 miles. Certain PHEV grades, like the XSE and new Woodland, will even support DC fast charging, allowing a recharge from 10% to 80% in about 30 minutes.

Design: Choose Your Adventure Style 

The new generation introduces three distinct style themes, each with a specific look to match your lifestyle:

• Core: (LE, XLE, Limited) Features a modern, sleek appearance with color-matched body elements for urban appeal.

• Rugged: (Woodland) Built for the outdoors with a higher ride height, standard roof rails, a bold front-end design, and all-terrain tires.

• Sport: (SE, XSE, and the all-new GR SPORT) Offers a more aggressive look with larger wheels, a sport-tuned suspension, and dynamic styling cues. The all-new RAV4 GR SPORT grade focuses on performance-oriented details for thrill-seekers.

Technology and Safety: Next-Generation Innovation

The cabin is completely redesigned for a cleaner, more intuitive experience, powered by a new software platform.

• Standard 12.3-Inch Digital Gauge Cluster: A customizable digital instrument display is now standard across all grades.

• Toyota Safety Sense (TSS) 4.0: The RAV4 is one of the first to launch Toyota's latest suite of active safety technologies. This next-generation system includes enhanced cameras and radar, improving features like Pre-Collision System, Dynamic Radar Cruise Control, and Lane Tracing Assist.

• Increased Utility: Select AWD grades now boast an impressive maximum 3,500-pound towing capacity, significantly boosting the RAV4's utility for hauling trailers and outdoor gear.

Reserve Your 2026 RAV4 Today!

Ready to be one of the first in Braintree to drive the all-new 2026 Toyota RAV4? Contact the sales team at Toyota of Braintree to learn about availability and pre-ordering.